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Much of the degree focuses on general business principles, but the curriculum also offers courses in B2B Marketing, New Product Marketing, Strategic Marketing, and Marketing Research. Your membership provides you with a wide range of member benefits including access to marketing resources, studying and professional support, plus career enhancing opportunities such as the Chartered CPD Programme.
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We may be ninjas, but as one of the longest running online marketing companies, we don’t believe in surprises when it comes to meeting our client’s expectations. Throughout the course we will specifically stress the theory and practice of randomized experimentation, AB testing and the importance of causal inference for marketing strategy. Performance assessment: Review of effectiveness of current digital technologies.
This short course introduces you to exciting new concepts and applications of digital marketing. This week’s articles examine what makes people buy from brands they follow on social media, how Kohl’s is taking an omnichannel strategy going forward, four email-marketing mistakes to avoid, and more. A supporter of veterans, CSU offers a plethora of opportunities to military members who want to pursue an online master’s degree in marketing, and the school is a 2015 top pick by Military Advanced Education magazine.
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